Hot Buttered is a global
surfwear and lifestyle brand
Established in Australia in 1971 by surf legend, Terry Fitzgerald. The brand and products have been continuously renewed for young male consumers and are well considered a "must-have" in modern fashion trends all over the world.
All clothes sold on this web-site are accurately designed in Italy by a young skilled staff of fashion trend-setters. The research and use of top quality fabrics, the original graphics, logo and styles, give life to unique and desirable collection of t-shirts, walkshorts, boardshorts, fleece, pulls, jackets, polos and everything you may need for a perfect everyday look!
Surfing is Art.
Art is surfing.
Terry Fitzgerald started designing, shaping and making surfboards to ride the world’s most challenging waves. "The Sultan of speed" introduced wings, concaves and spiral vees to surfing and with Martyn Worthington's amazing air brushes defined the colours of the modern surfboard. The two artists combined to make perhaps the strongest single statement in the history of surfing.
The HB umbrella has included some incredibly individual surfers, shapers and creative minds who have developed hand shaped surfboards, computer models, advanced technology in the manufacture of surf and bodyboards.
HB International's headquarters is located on the Northern Beaches of Sydney, Australia, with local and international distribution to quality retailers!